Work in Bed
This sounds like a setup for Eddie Murphy's old SNL skit but it's a plea for European women to help the "space race" (I haven't heard that term in a while).
Considering that weight is a major factor in the cost of space flight, women (and dwarfs) would help NASA's budget. When the shuttles first when up, the external fuel tanks were painted white. Soon they were left untouched because the weight of the paint was too costly to justify. Primarily female crews go against SF tradition (unless they're all half-naked blonde bimbos) but would save considerable money.